Sonja Betschart
Co-Founder & Co-Pilot
Sonja is a passionate change agent, facilitator, social entrepreneur, Ashoka Fellow, and Forbes 50 over 50 member with a longstanding career both in the non-profit and for-profit sectors, including start-ups, SMEs and multinationals. Her strategic advice, operational insights and proven methods have supported many new ventures to turn their ideas into viable and impactful organizations.
She believes that the most important questions for the Tech for Good sector are not which technologies to use, but to address the “Who” and “How”. Who gets to use technologies, implement solutions and access leadership opportunities to create positive social impact? And how can technologies create sustainable value in an inclusive way?
Sonja holds Master degrees in Marketing and SME Management and is trained in Design Thinking, Principled Negotiation and Project Management. To always keep life sweet and soulful, earlier studies also include Sound Engineering and chocolate making. She is a seasoned speaker, including speaking engagements at WSIS, WEF and UNWDF. Sonja has been awarded the 2024 Women in Tech Europe award for Global Leadership, voted one of one of Top 100 Women in Social Enterprise in 2023 and has been elected as one of Switzerland’s 100 Digital Shapers in 2018, 2019 and 2021, to then be elected to their Hall of Fame in 2022.